The Southeastern Employment & Training Association (SETA) announced a partnership with Business U to facilitate at its fall conference the only accredited business engagement program in the nation. Business U’s Certified Business Engagement Professional™ (CBEP) course is designed specifically for workforce development professionals who are business-facing and are tasked with employer outreach to expand opportunities for job seekers.
Business U Co-founder and CEO, Christine Bosworth expressed, “We are thrilled to partner with SETA on this innovative and exciting professional development initiative for its membership. And we can’t stress it enough that the SETA-CBEP program is developed by private sector business executives with decades of experience to help workforce practitioners apply a strategic business engagement framework that focuses on relationship building and operational support to elevate their business engagement practice.”
Business U’s CBEP program moves beyond anecdotally motivating a participant by providing a fact-based foundation to execute their new business engagement skills effectively. This educational philosophy serves to underpin Business U’s instructional design, facilitation activities and the coaching it provides, all of which has undergone third-party validation through a rigorous 18-month accreditation process with the International Association for Career Education & Training (IACET).
Executive Director, John Helton of Atlanta CareerRise and president of SETA shared his insights as to why Business U was selected to partner at the conference. “Business U is the only institutionally accredited national organization that focuses exclusively on business engagement,” said Helton. “We at SETA are proud to collaborate with Business U to offer our members an opportunity to earn the CBEP certification. Members will learn the skills and have the tools they need to maximize their business engagement efforts and expand opportunities for our nation’s job seekers.”
Business U is the recipient of the 2019 National Association of Workforce Development Professional (NAWDP) award for expanding the skills and competences for the workforce profession. The company was also awarded the 2017 IACET Innovator of the Year Award in Learner Engagement joining the ranks of organizations such as NASA’s Academy of Program/Project and Engineering Leadership, the Federal Highway Administration’s National Highway Institute and Westinghouse; further demonstrating Business U’s commitment to advance the workforce profession and be recognized as our nation’s business engagement experts.
“Our approach to training is outcomes-driven and founded on developing learning experiences that have a long-term impact well beyond the end of the learning event,” stated Celina Shands, Business U’s co-founder. Participants apply demonstratable skills to engage business and industry successfully as a partner in sector strategies, career pathways, work-based learning, and as a customer with government-funded services.”
Business U’s CBEP program will be offered onsite at the SETA Fall Conference in Savanah, Georgia on September 7, 2019 from 11:00 am–4:00 pm. The five-hour kick-off session will be followed by facilitator-led capstone activities in Business U’s eUniversity and two, one-hour online-coaching sessions to finalize capstone assignments.
To learn more about the SETA-CBEP program including the cost and how to register, please contact Shayne@business-u.net. Space is limited!
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